DataIAm · AI SaaS · October 2024 - November 2024
Frontend Foundation for DataIAm
Set frontend direction for an AI-assisted Salesforce data cleanup product and delivered critical product capabilities quickly.
Snapshot
Role: Frontend Engineer
Sanitized: Yes
ReactTypeScriptReact QueryReact Hook FormNext.js 14
Context
DataIAm targets Salesforce administrators who need to clean inconsistent operational data using AI-assisted workflows.
Challenge
The product needed a maintainable UI architecture while the team was shipping critical features on short timelines.
Constraints
- Rapid product iteration cycle with limited delivery window.
- Need for dependable frontend patterns around forms and async state.
- Feature scope required immediate business impact, not long refactor cycles.
Architecture
A focused React architecture centered on predictable state management and robust form workflows for data-cleaning operations.
Frontend
- React + TypeScript foundation with reusable feature modules.
- React Query for async server-state consistency.
- React Hook Form for high-signal data-entry interactions.
Backend
- UI integration against existing AI-backed cleansing workflows.
Integrations
- Salesforce-centric data cleanup flows exposed through product APIs.
Data Flow
- User-provided records move through validation and cleansing actions.
- Results are surfaced with explicit UI feedback for review and iteration.
Execution
Responsibilities
- Defined frontend architecture and implementation direction.
- Led transition from a Next.js-oriented setup to a plain React application structure.
- Delivered major features that were critical to product usability.
Delivery
- Established architecture early to unblock fast feature delivery.
- Prioritized production-critical features without compromising maintainability.
- Created a base the team could keep extending after initial delivery.
Outcomes
- Stabilized frontend direction during a high-pressure build phase.
- Improved implementation speed on critical user-facing features.
- Provided a clearer foundation for ongoing product development.
Leadership
- Made architecture decisions that matched delivery urgency.
- Combined technical depth with clear prioritization in a short engagement.
- Drove high-impact execution in a narrow timeline.
Lessons
Lessons are intentionally omitted in the public sanitized narrative.